KYTO
MADEBYKYTO - CONTENT GROWTH OPERATOR
I FIND WHAT
MAKES CONTENT
PERFORM.
Then I build the systems around it. Cinematic production, hook engineering and data-driven retention strategy combined.
THE WORK, CAPTURED.
PERFORMANCE AT A GLANCE
SELECTED WORK
CASE
STUDIES
PRODUCTION CAPABILITIES
CINEMATIC.
SOCIAL-FIRST.
Working with athletes, businesses and creators to film, edit and engineer content that hooks an audience.
BRAND FILM - Van Conversion Build
SHORT FILM - Cinematic Direction (Project DoP)
DOCUMENTARY - Athlete Profile (Joe Morrell - Professional Footballer | Interview Cinematographer)
WHAT I DO
THREE WAYS
TO WORK TOGETHER
No pricing on the page as every project is different. Get in touch
and we’ll find the right structure for what you need.
BRANDON | MADEBYKYTO
WHO
AM I?
Content growth operator, cinematographer and editor based in the UK. I build the systems that make content perform then shoot and cut it to a standard that makes people stop scrolling.
Falmouth University film graduate, specialising in cinematography and editing. Eight years creating content across the professional esports space taught me that production quality alone doesn't grow a channel understanding what keeps people watching does.
Since then: three short films, unit stills for Saint Piran Pro Cycling, interview cinematographer for professional footballer Joe Morrell, eight years of photography across weddings, events and editorial work and a content growth system that's produced a 9.1% CTR, 77.7% short-form retention and a channel that hit 140k views in its first 24 days from a cold start.
The craft and the data aren't separate disciplines. Every frame is shot to perform.
HOW IT WORKS
-
Before anything gets filmed or edited, I find out what's actually going on with your content. What's performing, what isn't and why. Whether that's a full channel audit, a brief from scratch or a conversation about what you're trying to build; every project starts with the data and the goal, not the camera.
-
Once I know what needs to work and for who, I build the content framework around it. Hook structure, format, platform, length where every decision is made before a frame is shot. Production follows the strategy, not the other way around. Shoots are executed to a cinematic standard using a professional camera, lighting and audio setup because the quality of the image is part of what keeps people watching.
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Every piece of content is edited for the platform it lives on. Short-form is cut for retention from the first frame. Long-form is structured around CTR and watchtime. Where applicable, I build repeatable frameworks and workflows your team can use independently so the system keeps working after the project ends.
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After upload, the data tells the story. CTR, retention curves, VVSA, view velocity. I review what the numbers say and feed that back into the next piece. Content that doesn't iterate doesn't improve. Every project informs the next one.
SELECTED PRODUCTION STILLS
DOCUMENTARY - BOLD
WEDDING STILLS
PRODUCT STILLS - SPEC AD